Thailand and Vietnam are both drawing in manufacturers and companies to set-up their production lines. The latest? Sony has released its move to Thailand which will benefit the local manufacturing and exports sector besides bringing in new opportunities for the property market. Experts at Golden Emperor believes that Sony’s move represents the underlying potential in investing in Thailand’s property market.
Sony Corp will close its smartphone plant in Beijing in the next few days as it aims to cut costs in the loss-making business, Reuters reports, citing a company spokesman.
Sony will shift production to its plant in Thailand in a bid to halve costs and turn the smartphone business profitable in the year from April 2020, the spokesman said on Thursday. He said the decision was not related to Sino-US trade frictions.
Sony’s smartphone business is one of its few weak spots and is bracing for a loss of 95 billion yen (US$863 million) for the financial year ending this month.
Some analysts say Sony should sell the business amid acute price competition with Asian rivals. The company has a global market share of less than one percent, shipping just 6.5 million units this financial year mainly for Japan and Europe.
But Sony has said it has no intention to sell as it expects smartphones to be central to technologies for fifth-generation wireless networks, where cars and various devices would be connected.
Among Japanese electronics companies, Fujitsu Ltd last year sold its mobile phone business to investment fund Polaris Capital Group.
That left just three Japanese smartphone makers – Sony, Sharp Corp and Kyocera Corp – in a global market dominated by Apple Inc, Samsung Electronics Co Ltd and cheaper Chinese rivals.
Samsung late last year said it would cease operations at one of its mobile phone plants in China, as its sales in the world’s biggest smartphone market slumped.